PURE LATEXBLISSTM Makes Asian Market Debut In Hong Kong
Company Marks First Store Opening With Celebratory Event
The company partnered with Sofamark, one of
The "Better Sleep by Relieving Tension and Relaxing Muscles" launch
event and press conference was successfully held at The LANGHAM in
"Pure LatexBLISS™ has fast become one of the most recognized unique latex brands. With Chinese demand for American-made unique products on the rise, this is the perfect time to expand our international presence once again," said PureLatexBLISS™ President Kurt Ling. "Recognizing that Pure LatexBLISS™ is regarded as a high-quality mattress brand internationally, Sofamark invited us to be one of the featured mattress companies at its Mattress World. We couldn't be more excited to use this opportunity to establish our presence in the Asian market."
All Pure LatexBLISS™ products
exported to Asia will still be manufactured in the
Atlanta-based Pure LatexBLISS™ is one of the fastest
growing unique mattress brands in the world, manufacturing and marketing ultra
premium mattresses made with the finest components available and delivering
unprecedented value. When founded, Pure LatexBLISS™
used contract manufacturers and logistics partners. Today, the company does business in 17
countries with regional distribution centers in the
Pure LatexBLISS™ is a Latex International company. With a history of over 35 years, Latex International is the largest and finest Talalay Latex bedding goods producer in the world. Making its market debut at the Las Vegas World Market Home Furnishings Expo in September 2009, Pure LatexBLISS™ has successfully built over 1,000 retail locations in 17 countries throughout the world.
"Pure LatexBLISS™ is becoming the world's fastest growing unique mattress brand and is the Number 1 Latex brand in the world. This is the perfect time to expand our international leadership and position Pure LatexBLISS™ as the market leader for latex bedding worldwide," said Tomas Eisenberg, Vice President Strategic Marketing, Latex International.
According
to a report dated July 2012 by Centre for Industrial Studies
(CSIL) in
For more information, please visit www.latexbliss.com
Company Logo
http://release.media-outreach.com/release.php/Images/858
More about Pure LatexBLISS™ Pure All Talalay Latex Made in USA Oeko-Tex 100 Certified Pure LatexBLISS™ mattress, topper, and pillow products are made exclusively of Talalay latex. All of our Talalay Latex is manufactured by Latex International, in Shelton, Connecticut, USA., the largest and finest Talalay Latex bedding goods producer in the world with a history of over 35 years. Oeko-Tex Pure LatexBLISS™ uses Oeko-Tex certified Latex in all of our Collection of Latex Mattresses. We also use Oeko-Tex certified fabrics. Our fabrics are manufactured by Bekaert Fabrics in North Carolina, USA and Desilee Fabrics in South Carolina, USA. Rubber Not Foam Talalay Latex is a rubber-based material in milky state harvested from the tropical Hevea brasiliensis tree (rubber tree plants), grown in tropical climate plantations around the world, where mostly located in South East Asia countries, Brazil and Nigeria. Air is infused into the latex compound to create latex’s open cell structure. It has been used for over fifty years to produce one of the finest materials ever used in a mattress. Benefits of Talalay Latex: •Breathable •Highly supportive and pressure relieving •Mold and mildew proof •Dust mite resistant •Naturally hypoallergenic, antifungal, antibacterial Environmental Friendly - Eco-Friendly Produced and Durable We are both the healthy and environmentally conscious. The raw materials harvested from the Hevea brasiliensis trees, which have a 25 year productive life and reduces greenhouse emissions. About Sofamark Sofamark found in 1999, the combination of "Sofa" and "Supermarket" which implies the variety choices and comprehensive services to the valuable customers. The long term goal of Sofamark is providing high quality products ranging from intelligent sofas, tailor-made sofas, Fabric sofas, European brand sofas and other home accessories. Sofamark is striving toward providing high-qualitative home furniture, start from 2012 we launch “Mattress World” and very appreciate Pure LatexBLISS™ can be partnership with us. You can buy Pure LatexBLISS™’s products in below Sofamark’s shops: Sheung Wan Shop 208, 2/F, Shun Tak Centre, Connaught Road Central, Sheung Wan, Hong Kong. Tel: 2959 2920 Taikoo Shop B, G/F, 1073 King’s Road, Taikoo, Hong Kong. Tel: 2959 2990 Kwun Tong G/F, 382 Kwun Tong Raod, Kwun Tong, Kowloon. Tel: 2959 2921 Mega Business International Limited - on behalf of Pure LatexBLISS™
Pure LatexBLISS™
Retail
23 Mar 2013
Siaran Pers Sebelumnya
23 March 2013