NHK WORLD-JAPAN Launches "17 Goals for Our World" Campaign to Complement Upcoming COP26 Climate Change Conference
TOKYO,
JAPAN - Media
OutReach - 25 October 2021 - NHK
WORLD-JAPAN, the English-language international service of Japan's public media organization, NHK, today announced it will present a
collection of premiere and encore programming to commemorate and complement the
United Nations' Climate Change Conference (COP26) to be held in Glasgow,
Scotland from October 31-November 12, 2021.
NHK
WORLD-JAPAN, long committed to bringing issues of global importance to the
forefront, in January 2021 launched a SDGs (Sustainable Development Goals)
campaign that features programming and a special "17 Goals for Our World" website that mirrors the SDGs set forth by the United
Nations. The website highlights NHK WORLD-JAPAN's vast collection of premiere
and video on demand (VOD) programs that maps to each of the 17 goals, which
include striving for clean water, health/well-being, education, sustainable
cities, and responsible production/consumption; and eliminating poverty,
hunger, and social inequalities.
The
wide range of COP26-themed programming spans topics from man-made environmental
damage to pollution to extreme weather and sustainability, and includes the
popular series Zeroing In: Carbon Neutral 2050. The series, available
now on VOD,
was created in partnership with several public broadcasters in the U.S., and
focuses on grassroots actions people can take to reach a carbon-neutral future.
Another
currently available campaign program is Zero Waste Life, a series that
highlights Japan's "Mottainai" philosophy of striving for a life of wasting
nothing and treasuring what we have. It airs as part of the event in November. Past
episodes are also available to watch on VOD.
An
episode of Direct Talk that highlights the "Peace, Justice and Strong
Institutions" SDG is also featured among the VOD
content. "Braving Press Freedom: Maria
Ressa/Journalist," offers insight and interviews with Ressa around her news
site Rappler's unwavering coverage of the struggle of journalists and activists
fighting Philippines President Rodrigo Duterte's attacks against press freedom
and human rights. On October 8, 2021, Ressa was awarded the Nobel Peace Prize –
the first Filipino journalist to be honored with the prestigious award.
Other
programs related to the campaign feature a new documentary, Five Frames for
Love, a short-form series of 15-minute vignettes that follow the unique,
creative lifestyles of youth through five specific "frames": Fashion, Family,
Followers, Freedom, and Future. The series begins airing on November 20.
A
short drama series, Mini-Dramas on SDGs, convey the message of the
importance of individuals joining to create a society in which no one is left
behind. Each two-minute film is based on one of the United Nations' 17 SDGs,
with each depicting how Japan is endeavoring to achieve these goals. This
series are available to watch on VOD.
Numerous
other programs that highlight the 17 SDGs are available via VOD on the website.
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About NHK WORLD-JAPAN
NHK (Japan Broadcasting Corporation) is Japan's
sole public broadcaster, operating the nation's largest domestic and
international television network. In Japan, NHK broadcasts six TV channels
including 4K and 8K along with three radio stations. NHK also transmits two
international television channels, NHK WORLD-JAPAN (English, HD, 24/7) and NHK
WORLD PREMIUM (Japanese, HD, 24/7), as well as international radio services in
eighteen languages. NHK WORLD-JAPAN reaches over 380 million households in 160
countries and regions via local satellite and cable TV providers. Online live
streaming and VOD (video-on-demand) services through the free mobile app and
the website, give viewers access to NHK WORLD-JAPAN anywhere and anytime. You
can also connect through Roku, Apple TV and Amazon Fire TV. Presenting an
extensive range of Asia-centered programming, NHK WORLD-JAPAN is your window to
Japan, Asia, and the rest of the world. For more details, visit nhk.jp/world.
About Japan International Broadcasting, Inc.
Japan International Broadcasting Inc. (JIB), a
subsidiary of NHK, is responsible for the worldwide distribution of the HD
English language news/lifestyle channel "NHK WORLD-JAPAN," as well as the HD
Japanese language channel "NHK WORLD PREMIUM." Currently, the two channels are
broadcast around the world on three international plus domestic satellites in
their respective markets and reach households, hotels, and others via DTH,
cable, IPTV, and terrestrial broadcast.