Otellon'Ice - Lambrusco, Italian Red Wine, On The Rocks
The pleasure of a chilled red wine with ice, a unique opportunity to share the CECI 1938 lifestyle #LAMBRUSCOTASTEOFITALY #LAMBRUSCOCECIPEOPLE
TORRILE, ITALY - EQS Newswire
- 25 March 2021 - The creative forces behind CECI 1938 present a special
version of the famous Lambrusco, OTELLON'ICE. Lambrusco, a wine that is hugely
popular in Japan, is a nectar that best expresses itself at the best at low
temperatures. With Otellon'Ice, the Italian winery is going one step further,
adding a brilliant twist by creating a Lambrusco that's best served on ice.
In CECI 1938, the Italian
"dolce vita" culture finds an exceptional representative abroad. The inventiveness
of CECI 1938 wineries transcends boundaries, combining the wine's unique
characteristics with spectacular bottles.
The OTELLO collection's
distinctive bottle, the first to have a square base, is dressed in a sparkling
gold colour and features a metallic effect that is as unusual as it is
spectacular. A jewel of a bottle, an object of design whose metallic colour
highlights its understated shape.
With the hashtags #LambruscoTasteOfItaly and
#LambruscoCeciPeople CECI 1938 invites wine enthusiasts and the curious to
share their affinity with this lifestyle and join the global community.
An expression of the
contemporary lifestyle, with CECI 1938 Lambrusco becomes the manifesto for a
young, carefree way of life, a true ode to the conviviality and joy that this
wine expresses through the charm of its ultra-chilled red bubbles.
"Lambrusco is our calling card
in Italy and abroad; for us it is an iconic product that we continue to craft
with great attention to every detail. OTELLON'ICE expresses one of the many
facets of this delicious wine. OTELLON'ICE takes the concept of chilled
Lambrusco to the extreme by presenting it with ice. We have been exporting our
wines to Japan for around 15 years including, since 2012,
OTELLON'ICE in partnership
with the Japan Salt Corporation. With OTELLON'ICE Lambrusco, we are taking the
most authentic and cool Italian products to the world", says Maria Teresa Ceci,
CEO of Ceci 1938.
"The convivial spirit of
Lambrusco has evolved through our innovation that is expressed by OTELLON'ICE;
we're constantly conducting research in order to improve our products, making
them the expression of contemporary taste while respecting authenticity", adds
Maria Paola Ceci, President of CECI 1938.
For a summer aperitif in pure
Italian style, OTELLON'ICE enchants with its bouquet of ripe cherries and
fruits of the forest with hints of violet. Its intense ruby-red colour presents
a fine, persistent sparkle.
The Lambrusco's lively
personality is echoed in its dazzlingly reflective square-based bottle design.
The label mirrors this style, with minimalist graphics echoing the gold colour
of the bottle and creating a play on words by highlighting the word "ON",
because this Lambrusco switches "ON" the imagination and is served "ON" the
rocks.
Appearance:
Intense ruby red colour with a
fine and persistent perlage.
Nose: The fruity mark of ripe cherry and wild
berries, combined with the elegant floral notes of violet, give depth and
intensit y to a finish that you remember.
Palate: The soft and deep on the palate leaves
room for a precise and elegant tannic texture. Full of freshness and delightful
flavour are well integrated with notes of ripe red fruit and slight hints of
citrus. Intriguing finish that invites you to drink.
Suggested pairings: Perfect with traditional Italian aperitifs, from cured
meats to medium-flavoured cheeses. Its elegant sweetness, its fair freshness
and the low serving temperature recommend to be paired with an all-course meal
with delicate flavoured and structured dishes. Surprisingly icy as the
protagonist of cocktails.
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CECI 1938
Cantine CECI 1938, an international winery for
over 80 years, brings the passion of Italian tradition to the world, together
with a forward-looking vision and a relentless desire for innovation. CECI 1938
produces one of the world's best-loved Lambrusco wines – the famous red bubbles
– a wine that the company has transformed over time into a unique nectar,
setting new standards of recognisability. It's a smooth wine, an ode to
conviviality that lends itself beautifully to pairing; a true icon of the
winery's modernity. Online, the company tells its story through the
www.lambrusco.it website, a domain registered with pride and foresight in the
early 1990s.
CECI's Lambrusco
wines include the OTELLO CECI Lambrusco and TERRE VERDIANE Lambrusco.
Design plays an essential role in CECI 1938's
style, fuelling its research into the shapes and colours used to create the
unusual bottles and labels, truly stylish creations with a touch of cool.
The Ceci winery, established in 1938 by Otello
Ceci, experienced an initial period of growth in the 1960s under Otello's sons
Bruno and Giovanni, who made their mark on the company for the next twenty
years.
Today the grandchildren of Otello, Alessandro,
Maria Paola and Maria Teresa, and the great-grandchildren Elisa and Chiara, continue
the family's story with their bold, distinctive choices, challenging the market
by bringing inspirations and influences from other sectors such as fashion,
design and art to traditional winemaking.
The aim is to stand out, offering an
unconventional approach to one of the most traditional Italian industries, in
order to speak to young people in a contemporary language.
CECI 1938 products are distributed
to 38 countries.